Transformation in Marketing via Automation and IoT | Ishan Bose | TEDxDTU

Transformation in Marketing via Automation and IoT | Ishan Bose | TEDxDTU

Mr. Bose is a new age entrepreneur who believes that data is the most powerful asset. His talk focuses on how our decisions should be data backed and the revolution brought in by AI. Marketing, advertisement and other aspects of business are affected by the high influx of data and means to make sense out of it is of utmost importance. Machine learning and automation shall shape our future, he believes.
Mr. Ishan Bose is a man with many hats, currently being the head of Marketing, Sales and PR at KrazyBee as well as the head of India Operations at DingTalk (DingDing), the Mobility ERP solution from the Alibaba.com, focusing on the higher education institutions.

He has been the key evangelist for the Live Streaming Entertainment Industry in India, helping the launch, takeoff and consolidation of apps like Mi Live, BIGO LIVE and StarMaker – Sing & Connect With Fans of Music among many others This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx

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