Charli XCX interview: how artists optimize for streaming

In this episode of The Future of Music presented by Aloft Hotels, we talk with Charli XCX, who has found mainstream success by releasing steady drip of singles on streaming platforms. And it works. With the rise of streaming, the way artists can release music is changing. Over half of people now listen to playlists instead of albums, and attention spans are shorter than ever. Streaming favors constant content and the traditional build up to a big album drop is becoming a relic of the past.

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Charli XCX interview: how artists optimize for streaming

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Kane Dane